New Zealand's Internet insights 2018
Each year we commission research about Kiwis' attitudes to the Internet. We commissioned market research company Colmar Brunton to undertake a survey and ask New Zealanders about their hopes and fears regarding the Internet. We will continue to fund this research each year to build a useful resource and determine trends over time that input into our work planning.
Here's a teaser of some of this year's interesting findings:
- 94% of people are concerned about the security of personal data but many are not taking appropriate steps to protect themselves online. (e.g. only 30% of people are using 2 factor or multi-factor authentication on any or all of their accounts, only 45% of people regularly back up their content, 62% regularly update software and only 86% use a pin or password).
- 92% of people are concerned about young children accessing inappropriate content on the Internet.
- The biggest benefit of the Internet is identified as access to information.
- 65% of people say that being able to work from home is a key benefit of the Internet (this is a new-ish topic that people seem to be very interested in but not many people are talking about it yet). Also, 29% say their employer doesn’t offer flexible working options.
Here are four things you can do to protect yourself online.
- Use a PIN and password on all devices.
- Regularly update the software.
- Regularly back up the content.
- Use two factor or multi factor authentication on all accounts.